TLDR: See Attached Photos for examples of what a CRM with good analytics can track - It's Eye opening.
I love LionDesk for it's set of features it does well. But one area it fails hard are it's reports.
NOTE: Liondesk ALREADY has the proper data in their system to produce these reports. It doesn't require any new fields or inputs from the user. It only requires a way to capture this data and present it in an easy-to-understand format.
We would like the ability to see real time, live data such as percentages, comparative statistics, per-user data. Pie graphs, bar graphs. This data is SO important for understanding where our money is being best invested.
Examples of the types of data Reports, Analytics and Graphs should answer. Number of contacts this month who changed status from "looking" to "buyer". What are our best performing contact sources so far in 2020? Comparing ROI on two contact sources over time... During which "phase" of the buying process are contacts losing interest?
SIDE NOTE: Reports should absolutely be able to track/report on manually entered leads! Not only directly imported leads from Facebook/Zillow/Zapier